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MEDIA TRAINING FOR CEO’s AND SENIOR CORPORATE LEADERS by SANJAY JHA
Sanjay Jha is amongst the most respected, top-notch communications professionals in the country. Besides being a prominent face of the Indian National Congress party as a National Spokesperson, he is the founder director of the world famous public speaking leviathan Dale Carnegie. He has conducted over 1000 training sessions on leadership, communication skills, motivational learning, business strategies etc. at various levels, with CEOs, VPs and Managers.
With mainstream media, social media and the internet becoming powerful mediums of reputation-building as well as creating a narrative and handling crisis issues and making major public announcements, Media Training is an essential Exhibit A for all C-suite leaders.
Why Media Training?
Why Industry leaders and spokespersons, even the ones with exemplary communication skills need media training?
Interacting with broadcast, radio and print media involves a new set of dynamics. The need and pressure to disseminate information in a politically correct manner often takes a toll on the fluency and the delivery of the message.
The far-reaching impact of media.
In the eyes of media and the world, the top level speaker and the company are synonymous. Thus, it is imperative for the speaker to project favorable image that exudes authority, integrity and a commanding position.
When you are on TV or addressing a Press Conference, or in an animated Radio talk show, you are speaking on behalf of your organisation to shareholders, customers, employees, potential recruits and the public, among others.
Empower your media skills. With the country’s best media training program which prepares you for:
1.Interview with TV and major newspapers, From star/CNBC to local channels, from dailies like the Times of India, Business Standard to the Indian Express and regional media.
- Press Conferences
- Crisis Interviews
- Product Launches
- Investor and Shareholder Meetings
- Radio Talk Shows
The Media Training imparts insights and skills that makes a winning differences in broadcast and print media.
- Enhance your company’s reputation.
- Project an upbeat and exuberant picture.
- Get maximum positive mileage from media interactions.
- Procure the desired result.
- Effectively handle spontaneous and crisis related media situations.
The module covers:
- Preparing for the show Mock interviews
- Handling of challenging situations
- Fielding questions from all types of media
- Crisis communication
- Presentation skills
- Commanding yet non-imposing body language